Originally from the Canary Islands (Spain), Idaira has developed her career internationally leading multi-cultural Marketing teams within digital and technology-driven companies, and has combined her business background with her passion for empowering highly ambitious women to make authentic choices that positively impact society, their careers and personal lives.
Her own career reflects the authentic choices she has made to make her impact. She studied International Business Administration at ICADE-E4 (Madrid), Louvain-la-Neuve (Belgium) and Northeastern University (Boston, USA). Lived in Boston for 10 years bringing innovative business solutions to clients in Latin America and Europe, and earned her MBA from Babson College (Boston, USA). She came back to Spain at the end of 2007 to launch Vistaprint’s European Marketing business in Barcelona and led the fast growth of the business and team’s development in Southern Europe.
She became a Certified Professional Co-Active Coach at the Coaches Training Institute (CTI) in 2011 and graduated from CTI’s experiential Co-Active Leadership Program in 2012. Since then, she runs her own coaching practice specializing in women’s empowerment and participates in initiatives that contribute to creating a safer world for women to honor their hearts and reach their full potential, without apology.